Lead Generation and Telemarketing Apprentice
London South East Colleges

To generate leads for SWAP courses and other programmes, working in a target-driven environment to maximise learner recruitment. The role also involves supporting departments with a range of administrative duties to ensure the effective delivery and coordination of programmes.

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What will the apprentice be doing?

• To increase employer engagement by actively sourcing and developing relationships with employers to secure additional live vacancies, supporting learner progression and strengthening opportunities linked to SWAP and other courses.
• Manage inbound and outbound calls with learners, including welcome calls, support calls, and queries.
• Respond to electronic enquiries, providing guidance, advice, or signposting.
• Maintain accurate learner contact records.
• Support retention, engagement, and completion activities, including newsletters.
• Support the Co-ordinator  and senior administratorwith reports, admin tasks, and meeting minutes.
• Provide general administrative support, including stationery orders.
• Manage employer and learner enquiries across phone, email, and post.
• Support marketing activity including calls, emails, post, and newsletters.
• Re-engage former employers and support partnership development.
• Maintain accurate CRM records and campaign data.
• Run reports to support campaign monitoring and performance.
• Build and maintain relationships with employers.
• Support events and networking activities when required.
• Meet agreed targets and KPIs.General
• Attend and contribute to whole college, department or other meetings as required.
• Represent and promote the colleges at internal/external events and meetings.
• Attend training and development opportunities as agreed.
• Maintain and increase skills and knowledge relevant to the role through training and CPD activity.
• The working week is to be divided between different campuses as required.  Maintain student and college data in line with college policies and procedures.
• Comply with and implement relevant health, safety, security and welfare processes as required by statutory or college procedures.

The post holder may be required to perform duties other than those given in the job description for the post. The particular duties and responsibilities attached to posts may vary from time to time without changing the general character of the duties or the level of responsibility entailed. 

What training will the apprentice take and what qualification will the apprentice get at the end?

Training will take place at work and in college online and at Orpington Campus.

What is the expected career progression after this apprenticeship?

Full time employment or progression to a higher level apprenticeship.

Annual wage

£17,990 a year

Expected duration

1 Year 6 Months

Possible start date

02 Sep 2026

Date posted

10 Jul 2026

Reference number

2000041938

Positions

1 available

Desired skills and personal qualities

Communication skills, IT skills, Organisation skills, Customer care skills, Problem solving skills, Administrative skills, Logical, Team working, Initiative, Non judgemental, Patience

Qualifications

GCSE English (Grade 4) Essential
GCSE Maths (Grade 4) Essential

Things to consider

Experience of working in a call centre/lead generation environment.